YUMA, AZ (October 27, 2021) — Natural Delights® brings key insights from The National Association of Convenience Stores (NACS) Show after attending for the first time and debuting several snack-focused items with fresh and wholesome Medjool dates.
Natural Delights brought several convenience items that are ideal for shoppers including new innovations as well as:
- Mini Medjools, including six flavors with blended Medjool dates and other wholesome ingredients including nut butters, seeds, nuts, and fruit.
- Snack Boxes, featuring a three-count pack of Natural Delights Pitted Medjool Dates and six-count pack of Mini Medjools.
“This show affirmed the direction we’ve taken on innovation with our value-added products,” said David Baxter, director of marketing for Natural Delights. “Our snack packs and samplers seemed to be right on target for convenience shoppers who are looking for healthier alternatives to traditional snack foods in convenient and sustainable packaging.”
Medjool dates continue to grow in popularity as they are an ideal snack on their own and as a main ingredient in snack foods. Their natural sweetness and ability to act as a binding agent, paired with high nutrient density are a competitive advantage to artificial sweeteners.
“I found it most interesting that there were retailers tasked with finding new and innovative products classified as ‘healthy’ to add to their snack aisle,” said Nancy Roser, regional business manager southeast for Natural Delights. “This confirms what we know about consumer snacking habits and how they are progressively leaning more whole food-focused and healthy – something Natural Delights products always deliver on.”
Natural Delights is looking forward to continuing its innovative product and packaging development with the support of the brand’s new director of innovation Mamud Dako. Given the insights gained from The NACS Show, retailers can expect to see these and more value-added products in the Natural Delights family.
For more information about Natural Delights, visit naturaldelights.com or contact Neil Merritt at neil.merritt@bvdg.com or (949) 226-9971.
About Bard Valley Natural Delights®
Natural Delights® Medjool Dates, the leading Medjool date brand in the country, is a naturally sweet, whole fresh fruit grown in Bard Valley at the intersection of Arizona, California and Mexico where its very specific set of growing conditions are met. Water conservation, sustainable energy and connection with their community are the pillars of their organization. The Bard Valley Date Growers lead the industry in farming and best harvest practices. Every farm is subject to the same stringent certification process to ensure that every Natural Delights Medjool Date is grown to exacting standards. For more information on Bard Valley Natural Delights, please visit naturaldelights.com.
