So far we’ve paid attention most to the numbers when we’re talking about COVID-19 consumer spending, partially because trends were hard to predict with so many holidays.
Now that we have several non-holiday weeks in a row to establish somewhat of a baseline, it was time to really look at the “why” behind the numbers.
Why are vegetables so consistently high compared to fruit?
Why do we see such high absolute dollar gains for such small categories like oranges, mushrooms, and cherries?
Anne-Marie and I delve into these with some ideas, and some ideas for what to expect over the coming weeks.
So far we’ve paid attention most to the numbers when we’re talking about COVID-19 consumer spending, partially because trends were hard to predict with so many holidays.
Now that we have several non-holiday weeks in a row to establish somewhat of a baseline, it was time to really look at the “why” behind the numbers.
Why are vegetables so consistently high compared to fruit?
Why do we see such high absolute dollar gains for such small categories like oranges, mushrooms, and cherries?
Anne-Marie and I delve into these with some ideas, and some ideas for what to expect over the coming weeks.
Pamela Riemenschneider is the Retail Editor for Blue Book Services.
