Tag: survey
Dunnhumby: Consumers think food inflation is higher than it is
- General News
The ninth wave of the dunnhumby Consumer Pulse Survey found that U.S. consumers are now more worried about rising food prices, the economy, and their own personal finances than they are with getting COVID.
Amazon tops dunnhumby Retailer Preference Index
- Retail
dunnhumby, the global leader in customer data science, today released the fifth annual dunnhumby Retailer Preference Index (RPI), a comprehensive, nationwide study that examines the approximately $1 trillion U.S. grocery market.
IFIC survey lists wellness, nostalgia and innovation among food trends for 2022
- General News
As we enter the new year and the world begins year three of the COVID-19 pandemic, we find ourselves in a decade that proves the adage, “The only constant is change.” The food system is hardly immune to turmoil.
Surveys don’t always lead to results
- Analysis
Personally, I’m skeptical about surveys. It’s partly because you can create a survey that tells you anything you want it to, as political advocacy groups learned decades ago.
Study shows 68% of shoppers will pay more for branded produce
- General News
New research conducted by Foodmix Marketing Communications, a leading food marketing agency, reveals the underdeveloped state of branding within the fresh produce industry and how commodity growers can make a larger profit by leveraging their authentic stories.
Deloitte study: Demand for fresh food remains strong, but frozen gains
- General News
The future of fresh food confronts a strong challenge from frozen and plant-based alternatives that are benefiting from shifting consumer behaviors and purchase patterns.
Survey shows consumers still need human connection when shopping online
- General News
A survey from Robinson Fresh Eden Prairie, MN, shows that online grocery shopping isn’t going away any time soon, and fresh produce needs to claim its stake in the action.
Shopper Insights 2020: Who wants to try new items?
- General News
The great hurdle for a marketer of anything is getting your customer to try something new. In the fresh produce world, this is what leads to incremental sales and hopefully, greater consumption.
Take a fresh look at shopper data
- Featured
A new consumer survey has answers to how consumer shopping and eating behavior have changed in 2020.