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RPE introduces new brand

- General News
RPE, LLC introduces a new potato, onion, and sweet potato commodity brand – Farmer’s Promise Serving Up Confidence. The brand bridges the gap between the farmer and the consumer using an omni channel strategy - digital media, in-store merchandising, QR codes and online connections.

New hire, promotions at Idaho Potato Commission

- General News
“We’ve got a solid team of very talented folks in the Eagle office who are all committed to building the Idaho potato brand,” said Jamey Higham, President & CEO of the Idaho Potato Commission. “Guided by the leadership of these three gentlemen, we’re poised for a very successful year.”

Potato market pressure eases

- General News
Northwest potato harvest continues, improving a low-supply/high demand situation from earlier this month. 

MountainKing launches re-brand of popular potato varietal

- General News
MountainKing has launched a re-brand of one of its popular, gourmet varietals with the introduction of its Butter Cream Potatoes, now available in three-pound poly mesh bags.

Potatoes USA promotes healthy, affordable potato dishes for air fryer, microwave and toaster

- General News
“With the new school year starting, everyone’s looking for nutritious, easy and affordable food,” said Chef R.J. Harvey, director of culinary at Potatoes USA and a registered dietitian. “Potatoes to the rescue! They’re a nutrient-dense vegetable at a great value, and you can cook them just about any way imaginable.”

Potato sourcing remains a challenge

- General News
Northwest potato supplies are struggling to meet demand as harvest is in its early stages.

MountainKing partners with Pioneer Gravy mixes for November promotion

- General News
MountainKing Potatoes is pairing its high-flavor Butter Russets with Pioneer, the longtime maker of rich, flavorful gravy mixes, to create a retail promotion ideal for shoppers preparing popular fall-time dishes.

Eagle Eye Produce starts shipping new crop potatoes and onions

- General News
This week, Eagle Eye Produce, a top-tier fresh produce grower and shipper, will start shipping a new crop of yellow, red, and white onions from their facilities in Western Idaho & Eastern Oregon.

Growers raise prices, tighten shipments to avoid a potato supply gap

- General News
The danger of a potato supply gap is here, along with high prices.

Tasteful Selections names new president

- General News
Nathan Bender, a 16-year agribusiness veteran and co-founder of baby potato category leader Tasteful Selections, has assumed the role of President at the organization he helped establish in 2010.