Tag: mushroom council

Six months after its debut, Mushroom Council’s Mushroom Monday initiative is gaining momentum nationwide.

The Mushroom Council has named produce marketing strategist Amy Wood its new President & CEO.

The Council is conducting a nationwide search for Minor’s successor. The Council plans to complete this transition no later than December 1, 2024.

The Mushroom Council will target its most loyal shoppers in an all-new multimedia advertising campaign aimed at encouraging those who already love mushrooms to purchase even more.

The U.S. Department of Agriculture (USDA) today announced the appointment of five members to serve on the Mushroom Council.

In recent years, annual food trend forecasts have consistently highlighted fresh mushrooms. And, each year, the Mushroom Council® wonders, “How many more years will this trend continue?” For 2024, the answer is definitively, “It’s not slowing down.”

The Mushroom Council reveals shifts in consumer preferences for fresh mushrooms in a new report: Ten-Year Trends in Fresh Mushroom Sales