Category: Produce with Pamela

Branding in the produce department is more than just a label.

Are you ready to talk about branding and more effective communication with consumers?

Prior to the pandemic, the produce industry spent a lot of time talking about more sustainable packaging options. After a break, I’m seeing retailers getting back on track with pilot initiatives for an array of different styles of packaging.

AUSTIN, TX — Whenever I’m in a funk and need inspiration, I store check.  

When I picked up my peaches from The Peach Truck on a Wednesday, I imagined a pleasant waft of ripe peaches permeating my car. What I got was a cold box of hard-as-a-rock peaches from a reefer truck.

I love peaches. I love all stone fruit. I've worked in produce, specifically covering the retail supply chain, for 15 years and I still can't consistently pick a perfect peach at retail.

What would you do with 35 mangos?

No online shopper can pick just the right watermelon, or avocado, or banana -- or can they? 

I came across this flippin’ sweet corn display at H-E-B’s Central Market over the weekend and couldn’t resist snapping a photo.

Would it surprise you to know that the world’s first bioengineered apple is more than 20 years old?