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ProduceIQ: Fall harvest and sweater weather is here

Apple-farm

Grab your sweaters and ditch the iced coffee. Fall has arrived!

While summer weather lingers in the Southeast, a refreshing cold front delivers crisp mornings to growers across the Plains and the Pacific Northwest.

However, it’s not all sunny skies. Last week, a rare rainstorm drenched parts of Southeastern North Carolina with over 20 inches in just one day. With more rain in the forecast due to potential tropical development in the Gulf, growers in the Southeast are bracing for more soggy conditions.

ProduceIQ Index:  $1.32/pound, down -2.2 percent over prior week  

Week #38, ending September 20th  

Blue Book has teamed with ProduceIQ BB #:368175 to bring the ProduceIQ Index to its readers. The index provides a produce industry price benchmark using 40 top commodities to provide data for decision making.

Blueberry prices are soaring this fall, averaging $40 in week #38—a nearly 10-year high! A production gap in recent weeks has driven prices to new peaks throughout September. But relief is on the horizon: production in Mexico and Peru is set to ramp up in the coming weeks, providing much-needed supply for hungry markets.

Blueberry prices surge during this transitional gap.

Blueberry-graph-sept23-2024

Asparagus is up +6 percent over the previous week. Extreme heat in Mexico is strangling supply and forcing asparagus prices into record-breaking territory. Peruvian supply is strong; however, it must fill the supply gap by flailing Mexican production.

Temperatures in Sonora, Mexico, are forecast to soar above 100°F through next week, with cooler weather nowhere in sight. Stay tuned as the situation unfolds.

Asparagus prices reach record highs.

Asparagus-graph-sept23-2024

Apple growers across the U.S. are embracing the new harvest season. Although prices for week #38 remain historically low, they are expected to rise compared to last year due to a smaller crop. The quality of this year’s apples is reportedly excellent, with an adequate supply to meet the fall demand.

Apple prices are low, poised for a rise.

Apples-graph-sept23-2024

Please visit our website to discover how our online tools can save time and expand your reach.

ProduceIQ is an online toolset designed to improve the produce trading process for buyers and suppliers. We save you time, expand your opportunities, and provide valuable information to increase your profits.

ProduceIQ Index

The ProduceIQ Index is the fresh produce industry’s only shipping point price index. It represents the industry-wide price per pound at the location of packing for domestic produce and at the port of U.S. entry for imported produce. 

ProduceIQ uses 40 top commodities to represent the industry. The Index weights each commodity dynamically, by season, as a function of the weekly 5-year rolling average Sales. Sales are calculated using the USDA’s Agricultural Marketing Service for movement and price data. The Index serves as a fair benchmark for industry price performance.

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Mark Campbell is an industry veteran with over 20 years of produce experience. After earning his MBA from Columbia Business School, he spent seven years as CFO for J&J Family of Farms. He later served as CFO advisor to several produce growers, shippers, and distributors. In this role, Mark saw the impediments that prevent produce growers and buyers from trading with greater access and efficiency. This led him to cofound ProduceIQ.