Montreal, CA – March 21st 2025 – Equifruit BB #:329901, North America’s leader in Fairtrade-certified bananas, has achieved a spot on The Globe and Mail’s brand-new ranking, Canada’s Top Growing Women-Led Companies.
This ranking celebrates successful female entrepreneurship and trail blazing companies that are shaping Canada’s business landscape.
“We’re honoured to appear on this list alongside other women-led companies that are transforming the face of business here in Canada,” says Jennie Coleman, President and Co-owner of Equifruit. “As a 100% Fairtrade banana company, we are 100% committed to one of Fairtrade’s key tenets, gender equity. We won’t stop fighting to end discrimination and elevate women, both in our banana supply chains and here at home in Canada.”
Proudly women-led and 100% Fairtrade
Equifruit has been proudly women-owned since the very beginning. The powerhouse behind Equifruit’s Co-owners, Jennie Coleman, President, and Kim Chackal, VP of Sales and Marketing, are transforming the banana industry by promoting Fairtrade practices that support fair pay for farmers and workers.
Equifruit is a Certified Women-Owned Business through WEConnect International, a prestigious designation that recognizes women-led leadership and diversity in the marketplace. Under Jennie and Kim’s leadership, Equifruit has been recognized as one of The Globe and Mail’s Canada’s Top Growing Companies for three consecutive years (2022, 2023, 2024), showcasing its remarkable growth and dedication to ethical business practices.
This award celebrates not only Equifruit’s growth under Jennie and Kim, but also the culture and values that define Equifruit, making business a force for good.
Equifruit on home turf at CPMA 2025
Attendees of the upcoming Canadian Produce Marketing Association Trade Show (8-10 April) can catch Equifruit at booth #1923. The #BananaBadasses will be shining a spotlight on just how affordable fair pay for farmers really: only an average of $5 more per year on your grocery bill. Equifruit is inviting CPMA attendees to join them at their booth and MAKE IT RAIN $5 for banana farmers.
“This year’s CPMA is extra special for us,” says Kim Chackal, VP of Marketing and Sales and Co-Owner of Equifruit. “Not only is it CPMA’s centennial and Equifruit’s 10th time exhibiting, but it’s taking place in our home city of Montreal. I won’t spoil the surprise, but let’s just say Equifruit’s new booth will be a guaranteed showstopper.”
Find out why Equifruit is The Only Banana You Should Buy.
About Equifruit
Established in 2006, Equifruit is North America’s leading Fairtrade-certified banana importer and marketer. We’re a growing produce aisle sweetheart: a certified B Corp, and proudly women-owned. We’re righting the wrongs of banana business history by making fair pay for banana farmers as interesting, followable and loved as pop culture. Stay tuned for our Global Fairtrade Banana Domination.?Linkedln,?Instagram,?TikTok, Facebook, Twitter
Press Contact:?
Georgia Crump
georgia.crump@equifruit.com
1-833-511-3247
www.equifruit.com
