Austin, TX – The National Watermelon Association (NWA) BB #:163428 proudly announced the crowning of Elanie Mason as the 2025 National Watermelon Queen during its annual National Convention in Austin, Texas.
Elanie, who previously served as the Florida Watermelon Queen, will now take on the role of the watermelon industry’s official promotional ambassador for the next year. Her experience representing Florida will serve her well as she embarks on a nationwide journey to promote watermelon, engage with consumers, and support the industry’s marketing and educational efforts.
The crowning was the culmination of a competition between Elanie and the other state watermelon queens, all of whom showcased their knowledge, poise, and passion for the industry. The contest was highly competitive, with an exceptional group of dedicated and talented candidates vying for the honor.
“We are thrilled to have Elanie represent the watermelon industry as our 2025 National Watermelon Queen,” said Kerri Lee Wiggins, NWA Promotions Coordinator. “Her enthusiasm, experience, and love for this industry make her an outstanding choice for this role. I’m also incredibly proud of Jules Singley, our outgoing 2024 National Watermelon Queen, for her dedication and grace over the past year. She set an incredible example, and I know Elanie will carry on that tradition beautifully.”
As the National Watermelon Queen, Elanie will travel across the country, advocating for the industry, attending events, media appearances, trade shows, and in-store promotions to share the joy and benefits of watermelon with consumers and industry partners alike.
Also at its convention, NWA proudly recognized three outstanding individuals for their dedication and contributions to the watermelon industry during its annual National Convention in Austin, Texas.
Raymon Land was inducted into the prestigious Watermelon Hall of Fame, celebrating his decades of commitment to farming and his dedicated service to both the National Watermelon Association and the Florida Watermelon Association. His leadership and passion have left a lasting impact on the industry.
Jesse James Wiggins received the esteemed Outstanding Service Award in recognition of his tireless work behind the scenes in support of NWA. From assisting with the annual auction to supporting the Queen Program and serving on volunteer committees, Wiggins has consistently demonstrated his deep commitment to the success of the Association.
Chad Chastain was honored with the Future Watermelon Farm Leader Award, acknowledging his hard work, dedication, and commitment to carrying on a legacy of eight generations of watermelon farming. Chastain represents the future of the industry, bringing innovation and passion to the next generation of growers. This year, the award was dedicated to the memory of the late Dan Thomas, an NWA executive committee member who passed last year.
“We are incredibly proud to recognize Raymon, Jesse James, and Chad for their unwavering dedication to the watermelon industry,” said George Szczepanski, Executive Director of the NWA. “Each of these individuals has made a significant impact in their own way—whether through leadership, service, or innovation. Their commitment ensures a bright future for our industry, and we are grateful for all they have done and continue to do.”
About NWA:
Since 1914, the National Watermelon Association (NWA) has been the voice of the watermelon industry in the U.S. NWA’s hundreds of members represent the watermelon industry, including growers, shippers, and key suppliers. With a strong presence in over 30 states, Canada, and Mexico, and bolstered by regional chapters across the United States, NWA’s purpose is to advocate for the watermelon industry’s holistic well-being, from production to consumption. Learn more at www.watermelon.ag.
Contact: George Szczepanski 863-937-8418 george@nwawatermelon.com
