Oishii, the produce company behind the world’s largest indoor vertical strawberry farm, will introduce its coveted Koyo Berry to Harris Teeter BB #:108293 locations in the DMV, broadening its footprint along the East Coast.
Harris Teeter shoppers in the area will be able to celebrate the peak of summer all winter with the refreshing tastes of Oishii’s Koyo Berries, which are perfectly ripe and always-in-season Japanese varietal strawberries.
- The Koyo Berry – meaning “elated” in Japanese – was introduced in February 2023 and is marked by its rich red hue, refreshing sweetness, balanced acidity, and firm texture. Oishii Berries are grown in state-of-the-art indoor vertical farms in the U.S. and are pesticide-free, non-GMO, and always in season.
- Perfect for flavorful, everyday snacking, Oishii’s Koyo Berries are available for $9.99 MSRP for a standard tray – 11 medium berries, or 8 large berries.
- This news comes on the heels of Oishii’s expansion into Chicago.
WHEN: Oishii’s Koyo Berries will be available in select Harris Teeter stores beginning mid-November.
WHERE: Oishii’s Koyo Berries will be available at the following Harris Teeter store locations:
- Harris Teeter Arlington
- Harris Teeter Barcroft Plaza
- Harris Teeter Brambleton
- Harris Teeter Broadlands Marketplace
- Harris Teeter Constitution Square
- Harris Teeter Downtown Bethesda
- Harris Teeter Downtown Crown
- Harris Teeter Kings Contrivance Village Center
- Harris Teeter Lee Harrison
- Harris Teeter Maple Lawn Market Place
- Harris Teeter Northrock Shopping Center
- Harris Teeter Park Potomac
- Harris Teeter Purcellville Gateway
- Harris Teeter Spectrum at Reston Town Center
- Harris Teeter The Yards
- Harris Teeter West Broad
WHO: Oishii – which means ‘delicious’ in Japanese – is the innovative company transforming agriculture through indoor vertical farming. Harmoniously marrying nature with technology, Oishii has recreated the elements – rain, air, heat, light, nourishment and natural bee pollination – for growing in-season produce all year round. Oishii’s beloved Omakase and Koyo strawberries, and recently launched Rubi Tomato, are grown pesticide-free in state-of-the-art indoor vertical farms and bear the Non-GMO Project Verified seal. Oishii has raised over $200 million since its founding in 2016 and was recognized as one of Fast Company’s “World’s Most Innovative Companies” in 2022.
