Plaintiffs with false labeling claims are likely to point to a company’s lack of compliance as a flagrant disregard of industry standards and as evidence the company’s labeling should be considered false, deceptive, or misleading.
Conclusions
Food safety is always the paramount concern for everyone in the food production chain and—as is usually the case—compliance with regulations and standards increases assurances that what reaches consumers meets those goals.
When it comes to the FTC’s Green Guides, following the guidance set forth by the FTC not only helps with food safety concerns, it also likely provides a significant weapon in the defeat of any class action premised on the notion that environmental packaging or label claims somehow deceived or misled consumers.
Reprinted from Food Safety magazine.
© 2014 Target Group, www.foodsafetymagazine.com.
